· 7 min read
SaaS Product Launch Strategy Checklist: Complete Guide
A 3-phase SaaS product launch strategy: pre-launch, launch day, and post-launch playbook.
- product-launch
I build structured user acquisition systems for B2B SaaS.
You are burning cash on marketing tactics that do not generate qualified inbounds. I design and execute targeted go-to-market strategies to acquire new users and drive predictable revenue.
$1M+
Total marketing budget managed
100,000+
Paid users acquired through structured systems
14
Gartner awards supported through review acquisition
Positive ROAS
Maintained across Google, Meta, and LinkedIn
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· 12 min read
Email Tracking Consent in the EU: Every Question From You, Answered
Do you need consent for email open tracking in the EU? CNIL and Garante pixel rules, deadlines, click tracking, and a 30-minute consent audit, answered.
- email-marketing
· 7 min read
SaaS Product-Led Growth Strategy That Actually Works in 2026
Most SaaS founders skip the one habit that makes product-led growth compound. It takes 15 minutes to fix. See how here.
- product-led-growth
- plg
The consulting approach
Every engagement starts with data, not assumptions. I work with SaaS teams that want marketing tied directly to revenue, not vanity metrics.
- Strategic Planning – I audit your current spend to cut waste and identify your highest-returning channels. You get a concrete roadmap that ties every marketing dollar to a revenue target.
- Positioning & Messaging – I replace generic feature lists with direct, benefit-driven copy that speaks to your buyer's specific pain points. Clear messaging shortens your sales cycle.
- Go-to-Market Execution – I launch and optimize campaigns across paid search, social, and lifecycle email to drive qualified pipeline. You get continuous iteration until the numbers prove ROI.